Video to explain? Here’s explainer video.

Explainer videos are short and animated videos created for the purpose of either introducing a project, a product or an idea. It focuses on delivering the content directly to the learner in a very short span of time. . According to Internet Retailer, 52% of consumers say that watching an explainer product video made them more confident in their online purchase decisions and 66% of consumers will watch the video two or more times.

Edufic believes, that the faster we make others understand what we do the quicker can me move together. The main motive of an explainer video is to engage the learner in the content with either narration or without narration.

Need for explainer video

Explainer video takes few forms, they can be in the form of an animated video or a real time presenter video or curative video.

In, an animated video we present the content in a very innovative manner as animation catches a large audience irrespective of the age. It may or may not include a narrator.

In, a real time presenter video we ensure that the content will be delivered to the learner in form of a video which has a narrator. He/she would be narrating and would make the learner understand with the help of texts and audio-visual too.

A curative video is more or less like a power point presentation. We include images and texts which may be accompanied by a voice over.